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Web Resources
A discussion in my forum has prompted this newsletter as I think it is important for any online entrepreneur to understand how Alexa ratings work in order that they can understand why they may not be that important to the success of their online business. Too many people make the mistake of concentrating entirely on improving their Alexa ratings but at the end of the day, these rankings are just numbers - they won't put money in the bank.
Alexa is a company owned by the Amazon group and it aims to rank every single website on the Internet in terms of how much traffic it is receiving.
Quite simply, the lower your Alexa ranking, the more traffic your website gets. The ideal scenario would be to have an Alexa ranking of '1'. This would mean, in theory, that your website receives more traffic than any other website in the world. Currently this position is held by Yahoo.com and as you would expect, other top sites include Microsoft, Google and eBay.
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Data Backup Is The Best Data Protection
The 3 Steps To A Successful Backup System .Every small business has data that needs to be protected, such as customer records, marketing plans and accounting ledgers. Much of this data is computerized, which one would think would make the archiving and backup of business data easier. But for many businesses, data protection is very much a hit or miss affair, done sometimes or not at all.
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Before You Buy Backup Software
Backup software can simplify the task of backing up your data by automating the backup process. But like any other software, some backup software programs have more features than others. Here's what to look for (and what to avoid) when you're buying backup software...more |
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